How can you tell whether your customer experience is exceptional or disastrous? At company level, measurements focus on assessing quantitative indicators, particularly financial ones. Whether you are a start-up or a multinational business, measuring customer experience is paramount if you want loyal customers and a long-term business strategy. When you measure customer experience, you will […]
How do you measure your client’s experience? Read More »
Have you heard the clients saying they had a pleasant or unpleasant experience with a particular brand or service? Have you clearly understood what the customers are referring to? I invite you to explore this basic topic in CX. If we look at the concept as being related to “use” or “practice”, then refer to
“Why” is a very important question in any field of activity, but ALSO in personal life. Ever since we were little, we have been asking our parents “Why?” as a way of exploring the world around us and discovering the purpose of everything. In a company, why does its mission represent it? Why did an
Why is it important to take care of the client? Read More »
